About Us

At solving problems, we are more than just consultants

We are builders, strategists, and growth enablers for brands looking to scale. Founded by Sanya Donald and Saif Mir, our consultancy brings a wealth of experience in brand building, business development, and direct-to-consumer (D2C) growth.

Our Story

An odyssey of innovation

At solving problems, we are more than just consultants—we are builders, strategists, and growth enablers for brands looking to scale. Founded by Sanya Donald and Saif Mir, our consultancy brings a wealth of experience in brand building, business development, and direct-to-consumer (D2C) growth.

Our journey into consulting was driven by demand—our network, built through years of experience and successful exits, led to multiple consulting opportunities. Today, we partner with brands to unlock their full potential.

Who We Work With

We currently consult for industry-leading brands, including:

200

Projects completed

95

Client retention rate

39

Awards won

50

Team members

Founding Members

Meet the Founders

Sanya Donald, a creative powerhouse with a background from NIFT and NID, has led branding for over five public-listed and ten private-listed companies as a brand head. Her expertise in storytelling, product positioning, and customer experience has shaped some of the most successful brands in the market.

Saif Mir has built and scaled four companies—three in the D2C space and one in B2B. With four rounds of VC funding and two successful exits, his insights into business strategy, fundraising, and operational scaling have made him a go-to name in the industry.

Careers

Our visionary team

Be a part of a dynamic workforce that’s shaping the future. Explore exciting opportunities, nurture your talents, and build a rewarding career with us.
Our Values

Guiding principles of our voyage

Innovation

Innovation

Steering towards undiscovered opportunities with pioneering solutions
Integrity

Integrity

Navigating business landscapes with honesty, and transparency
Collaboration

Collaboration

Sailing forward with teamwork, client partnerships, and collective growth
Sustainability

Sustainability

Charting paths that ensure prosperity for businesses and our planet alike
Client-centric

Client-centric

Guiding every decision, strategy, and innovation with a client-first approach

Where innovation and strategy converge

From D2C scaling to brand strategy, from fundraising guidance to market positioning, we help businesses turn ideas into impact. If you’re looking to build, grow, and dominate your category, let’s talk.